Showing posts with label slogan. Show all posts
Showing posts with label slogan. Show all posts

Planned Giving Marketing Tip: Slogans Matter

In today’s busy world, an organization needs to communicate—clearly, succinctly and intelligently—what it does and why. While a mission statement is certainly one useful method of communicating the purpose of your nonprofit, a slogan can get that same information out more readily while also achieving your communication goals.