Showing posts with label impact stories. Show all posts
Showing posts with label impact stories. Show all posts

Charities Need Help with Stories, Says New Study

A new study from the Rockefeller Foundation says that most charities need professional help creating effective stories that inspire donors (a service that Pentera provides to its clients).

The Top 5 Impact Story Mistakes

An expensive piece of medical equipment helps save a child’s life, and the story includes a quote from a donor who seems almost as grateful as the child’s parents … plus a call for more contributions for other equipment.