Showing posts with label inspire your donors. Show all posts
Showing posts with label inspire your donors. Show all posts

The 3 Key Words That Can Motivate Donors

Taking your organization to a new level in transformational planned giving may require a closer look at words such as “inspire,” “transformation,” and “legacy.” What does it mean to inspire your donors? What motivates someone to make a transformational gift? What legacy do your donors want to leave? While these words may sound vague and fuzzy compared to the nuts of bolts of specific charitable gift plan options, the concepts are worth exploring. Why? Because donors who feel inspired by your organization’s mission are the donors who may someday make transformational legacy gifts.