The way that charities present donation levels can inspire individuals to triple their pledges, according to a recent study by Italian university professors. In the study, two-thirds of participants agreed to a 450-euro contribution, when previously two-thirds had agreed to a donation of only 150 euros. (A euro is currently worth about $1.30.)
Showing posts with label charitable cause. Show all posts
Showing posts with label charitable cause. Show all posts
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